1. 76% of consumers said they entered and/or used a business they had never used before simply because of the sign as reported by FedEx.
2. 68% of consumers believe that the quality and design of the sign reflect the quality of the products and services as reported by FedEx.
3. 67% of consumers purchased or used a service from a business strictly because of the signage in front of the store as reported by FedEx.
4. 60% of businesses reported that updating or redesigning their signage increased their sales and visitors, leading to an increase of 10% or more in profits as reported by UC.